By Rahul Chugh
TATA Motors has decided to scrap designations and create a flatter
organisation as it looks to establish an environment in which teamwork-inspired
creativity can flourish. The company told employees in a circular that the move
will create a “mindset free of designations and hierarchy”.
Designations such as general manager, senior general manager, deputy
general manager, vice-president and senior vice-president are among those that
will be consigned to the scrapheap. All
managers with a team reporting to them will simply have the job title of
‘head,’ followed by the function or department after their names. Employees who
are individual contributors, are largely at the front end and do not have any
team member reporting to them will use just the function or department after
their name.
People can now focus on work instead of their designations, Gajendra S
Chandel, chief human resources officer at Tata Motors said. The move will
enable the company to move away from routine promotions that an employee gets
purely by virtue of time spent in harness.
Tata Motors hired Accenture to devise a strategy to prepare the company
to face competition. Scania, Bharat Benz and Volvo are leaner and meaner in
comparison. Market leader Tata Motors has been facing aggressive competition in
the commercial vehicle space from these companies.
Though flatter organisational structure improves
the coordination and speed of communication between employees, it may make
employee retention difficult. Lack of future career opportunity
and a lack of recognition is a major reason because of which workers leave
their jobs. With no designation, there are fewer
roles that enable employees to familiarise themselves with management
responsibilities. It makes it much harder for people to see a clear path
for their progress up the corporate ladder.
Removing the designations may not necessarily be the right thing to do.
Indians generally place a lot of emphasis on hierarchy and designation, but how
the company is going to balance the aspiration of its young workforce versus
the need for a flatter organisation given the premium that Indians lay on social
hierarchy needs to be seen.